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Our Story: A Global Tradition, Reimagined

Pregnant woman posing

​What began as a small, mission-driven practice in Seattle has grown into a trusted, nurse practitioner–led brand expanding into Dallas—with the same heart, values, and evidence-based care that have guided countless families. At the center is Rue Khosa, ARNP, FNP-BC, IBCLC—born and raised in Zimbabwe, where family and community form the foundation of birth and parenting. In Shona culture, when a woman is expecting, an elder woman joins her home to prepare her for birth—emotionally, physically, and spiritually. This sacred tradition, known as kugarira, continues for months after delivery, offering unwavering support as the mother heals and bonds with her baby. ​When Rue began working with mothers in the U.S., she saw the overwhelming gaps in postpartum care—no village, no built-in support, only isolation and expectation. So she built The Perfect Push to bring the essence of kugarira into modern motherhood—through clinical expertise, nurturing care, and community-centered connection.

Since 2015 The Perfect Push has been redefining the parenting experience by partnering with families to provide expert lactation services and comprehensive parenting support.

Our Mission

To redefine the parenting experience by delivering expert, personalized, and family-centered postpartum care that empowers new families to thrive during the critical early stages of parenthood.

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Supporting the Heart of Parenting — Bringing Clinical Excellence and Compassion Home.

Leadership

Administrators and Operations

Postpartum Newborn Care Specialists

Our Core Values — “HEART”

At The Perfect Push, we lead with HEART in everything we do:

Pregnant woman sitting

H – Honesty:

We communicate transparently, providing families with trustworthy, evidence-based information and realistic guidance.

E – Empowerment:

We equip parents with knowledge and confidence to care for themselves and their newborns — every step of the way.

A – Advocacy:

We advocate for equitable postpartum care and maternal wellness, ensuring families are seen, heard, and supported.

R – Respect:

We honor the individuality of every family, culture, and parenting journey with compassion and non-judgment.

T – Trust:

We build relationships rooted in reliability and integrity — between clinicians, families, and community partners.

The Perfect Push Difference

The Perfect Push is a nurse practitioner–owned practice blending medical expertise with the heart of family-centered care.

Our team of registered nurses, IBCLCs, certified doulas, and postnatal & newborn care specialists is guided by advanced practice nurses in women’s health, pediatrics, and lactation ensuring every family receives holistic, inclusive, and compassionate support.​

We’re redefining modern care by Supporting the Heart of Parenting one family at a time.

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